Finding Fulfillment

Fulfillment, getting things packed and shipped, is a vexing problem for a lot of e-commerce companies, especially startups. When to outsource fulfillment? How to find a fulfillment partner? How to estimate costs? These are all questions that are pretty tough to answer for small business owners. I’ve faced them myself with the shop here on the Hand & Eye, and with Swell Crate

Luckily, the good people at Inc. Magazine asked me to write a story to answer these exact questions, and I got to interview a bunch of really smart entrepreneurs from Tackle Grab, Ball and Buck, Bombas and Wala Swim, to find out exactly how they approach fulfillment. If you’re in the business of shipping products, I think you’ll find some valuable perspective in my most recent piece for Inc.